When a system is called automated, who is actually doing the work?

Work has not started to vanish, it started to become hidden behind a screen, shifted to the customer, or sent to workers you never see.

Introducing fauxtomation

In her 2018 essay “The Automation Charade,” Astra Taylor created the term fauxtomation to describe systems presented as automated even though people still perform essential work. Her essay looks past the curated claims we are used to and asks where the labor went, who performs it, and why those workers are so easy to ignore.

The claim “The machine did it.”
What we see A smooth interface
What we should ask Where did the labor go?

“Work has not disappeared from the restaurant floor, but the person doing the work has changed.”

— Astra Taylor, 2018

This fauxtomation falls into three recurring categories

Hidden

People work behind the scenes and the automation is only the interface.

Transferred

Customers or users complete tasks that a paid employee previously performed.

Intensified

Fewer workers manage more systems and are expected to produce the same output because of "automated help."

Cases

Taylor's essay is from 2018, but it is a perfect way to explain the systems many of us are using in 2026.

Case 1 · Self-service

The kiosk “replaces” the cashier

Public story
The machine completes the transaction.
Actual workflow
The customer scans, uses the screen, and pays for the items. One store worker monitor several stations and fixes errors.

Fauxtomation lens: The work is redistributed instead of actually automated.

(Taylor, 2018)

Case 2 · Artificial intelligence

The model “learns on its own”

Public story
An autonomous system turns raw data into intelligence.
Actual workflow
People collect, label, and clean data. Here we see a face being labeled. Behind every "autonomous" model there is 1000s of human hours of training and safety screening.

Fauxtomation lens: The AI receives the credit as a great leap forward while the workers who make it function disappear.

(Nemer & Sobral, 2026)

Case 3 · Technical work

The assistant “writes the code”, "creates the presentation", etc

Public story
A prompt replaces low level office jobs.
Actual workflow
Real employees explain the problem, tests the result, fix mistakes, and ultimately they are accountable for what is presented.

Fauxtomation lens: With AI taking jobs the work shifts from creation to proofing and directing.

(Stack Overflow, 2025)

How Taylor makes hidden work visible

Language

She changes the language of the discussion

By creating fauxtomation, Taylor shifts attention away from “Can a machine do this?” and toward “Which human tasks have been hidden or devalued?”

Juxtaposition

She compares the public perceptions of automation with the realistic workflow

Things readers interact with in their daily lives such as kiosks and content moderation have deep contradictions in how their automations work.

History

She proves the pattern is not new

Household appliances, the Mechanical Turk, and Monticello connect digital automation to a longer history of making work invisible.

Framing

She refuses to operate within the existing framework.

Technology is often treated as an indepedent innovation force that simply imposes upon us. She redirects responsibility back to employers who actually use automation.

Why should young workers care?

Entry level jobs often contain the tasks easiest to automate: Those tasks are also how beginners develop judgment and become experienced workers.

16%

A disproportionate early-career effect

Workers ages 22 to 25 in the most AI exposed occupations experienced a 16% relative employment decline in one large payroll data study.

(Brynjolfsson et al., 2025)

Nearly 5x

AI fluency is appearing in job descriptions

Handshake found that mentions of generative AI in full-time job descriptions rose almost fivefold from 2023 to 2025.

(Handshake, 2026)

78%

Entry level workers must partake in new automation or be looked over

In the same report, 78% of hiring managers called comfort using automation for coding and other office tasks either somewhat or very important for entry level hires.

(Handshake, 2026)

Here are a few parting questions to ask yourself.

Has the work disappeared or has it been transferred?

Who is paid for the work, and who is expected to do it for free?

Who gets credit when the system works? Who gets blamed when it fails?

Who owns the technology and captures the benefit?